Thursday, September 15, 2011

Instagram And Intuit Founders Discuss Lean Startups, Pivots, And What Makes A Product Successful

Screen shot 2011-09-13 at 1.45.25 PMToday at TechCrunch Disrupt, Founder of Intuit Scott Cook, writer and former CTO at IMVU Eric Ries, and Instagram Co-founder Kevin Systrom gathered to discuss concepts from Ries' new book, The Lean Startup. While "lean" is thrown around a lot as modifier for contemporary businesses, Ries said that with his book he hopes to clear up one of the big misconceptions in defining the term; for starters, "lean" does not mean being cheap or frugal, it's about being efficient and taking a smarter approach to the development of your product.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/VekNivuV1ns/

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